JANIE OCTIA
With over a decade of experience in some of the biggest tech and media companies in the world, Janie has unique and extensive experience working at the intersection of journalism, audience engagement and product development. Janie currently works on Strategic Partner Development at Facebook's APAC News Partnerships team where she manages initiatives and training programs to help newsrooms build a data-driven social publishing strategy.
PROFESSIONAL EXPERIENCE
Strategic Partner Development, News, APAC
February 2018 to present
Through scaled projects and programs, I work with hundreds of news organizations in Asia Pacific to help them use data and insights from CrowdTangle to grow their engagement and sustain their businesses on Facebook and Instagram.
These programs include a grant for Southeast Asia newsrooms to fund training and data-driven projects, education programs to help newsrooms in Indonesia and the Philippines use CrowdTangle in breaking news and elections coverage and initiatives to help newsrooms, such as Taiwan's ETToday and Thailand's Amarin, grow revenue on Facebook.
CNN
Social Publishing Producer
October 2016 to January 2018
Based in Hong Kong, I'm part of a global 24/7 Social Publishing team responsible for growing CNN's global presence across social platforms and messaging apps.
Responsibilities:
Yahoo India and Southeast Asia
Senior Editorial Operations Manager
June 2011- March 2016
As the editorial operations manager in the region, I connect product and editorial teams and help manage media properties in the region. I ensure all Yahoo’s media properties in India and Southeast Asia are localised for the users and all content services are available and bug-free.
Responsibilities:
Achievements:
Yahoo Philippines
Producer and Global News Editor for the Philippines
September 2009 - May 2011
In my initial role at Yahoo as a producer for the Philippines, I was in charge of managing the daily programming of the homepage and other media properties.
Responsibilities:
Achievements:
INQUIRER.net
Production Specialist
March 2008 - September 2009
As production specialist for Inquirer.net, the online arm of Philippine Daily Inquirer, Philippine’s biggest daily newspaper, I was part of the pioneer group that built and launched the multimedia section of the news website. I have led a small team of reporters and video editors producing current affairs, entertainment, lifestyle and sports videos.
Bayview Technologies Inc.
Public Relations Assistant
March 2007 - March 2008
As Public Relations Assistant for Bayview Technologies, an online gaming company, I was responsible for managing the company’s corporate and consumer product websites and all its advertising and marketing copies. I was also the project lead in all of the company’s press events and presence in key industry exhibits around the world.
PROJECTS
CrowdTangle provided a grant for five newsrooms across Southeast Asia to develop their journalists' data skills through funded projects.
Philippines' News5, the news unit of free-to-air broadcaster TV5 shares how the newsroom uses Facebook Live and CrowdTangle to cover breaking news.
A TV program in Thailand uses CrowdTangle to identify and amplify news stories that generated over 116 million interactions in a year.
To help monetize their video content through ad breaks, Taiwan's ETtoday turned to CrowdTangle to help identify which videos would perform best.
Watch how Indonesian news orgs used Facebook and CrowdTangle to cover one of the world’s biggest elections.
The South China Morning Post uses CrowdTangle lists and slack alerts to help their journalists make data-driven decisions.
As a fact-checker, VERA Files has used CrowdTangle lists — with great impact.
In 2017, as tensions between North Korea and the US escalate, CNN hosted a live chat on the messaging app LINE.
EDUCATION
Certificate: Data Visualization for Storytellers
KDMC Berkeley University of California Berkeley, USA
January 2015
Graduate Diploma, Management
Aalto Executive Education Academy Pte. Ltd, Singapore
July 2012 to October 2014
Bachelor of Arts in Mass Communication, Major in Digital Media
St. Paul University Quezon City, Philippines
June 2004 to March 2007
Copyright 2016