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Janie Octia

Media + Technology

 

 

Social Publishing Producer, CNN

Former Senior Editorial Operations Manager, Yahoo India and Southeast Asia

Co-Founder, Online News Association Singapore

  • WORK
  • EXPERIENCE
  • EDUCATION
  • PROJECTS
  • GET IN TOUCH
  • WORK
  • EXPERIENCE
  • EDUCATION
  • PROJECTS
  • GET IN TOUCH
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    • WHAT I DO

      Digital Journalist with a 'Product' state of mind

       

      I've worked in the media industry for almost a decade now and had various roles akin to the evolving nature of the digital landscape.

       

      I honed my journalistic skills first, as a reporter and production specialist for the INQUIRER.net in Manila and later as a news and front page producer for Yahoo Philippines.

       

      My 'Product' state of mind comes from my four-year stint as Yahoo India and Southeast Asia's senior editorial operations manager based in Singapore. In this role, I'm a key conduit between product and editorial teams and responsible for creating and managing media experiences and internal publishing tools.

       

      I'm currently CNN's Social Publishing Producer in Hong Kong, where I'm part of a global team

      responsible for running and growing CNN's presence on social and mobile platforms.
       
      Outside of work, I am one of the co-founders of the Singapore chapter of Online News Association,

      a non-profit membership organization for digital journalists.

    • PROFESSIONAL EXPERIENCE

      CNN

      Social Publishing Producer

      October 2016 to present

      Based in Hong Kong, I'm part of a global 24/7 Social Publishing team responsible for growing CNN's global presence across social platforms and messaging apps.

       

      Responsibilities:

       

      • Manage CNN and CNN International’s social accounts and ensure all accounts are updated with the most important news stories of the day 
      • Stay across all trending stories of the day and flag these stories to the digital and newsgathering teams 
      • Manage CNN’s LINE accounts which includes posting alerts, publishing updates and running live chats with CNN correspondents around the globe 
      • Liaise with various departments including digital, newsgathering and features to ensure their producing content with a social audience in mind

      Yahoo India and Southeast Asia

      Senior Editorial Operations Manager

      June 2011- March 2016

      As the editorial operations manager in the region, I connect product and editorial teams and help manage media properties in the region. I ensure all Yahoo’s media properties in India and Southeast Asia are localised for the users and all content services are available and bug-free.

       

      Responsibilities:

       

      • Launch and manage media properties such as news, celebrity, sports, finance and lifestyle and ensure that all relevant content are onboarded and curated for the local audience
      • Ensure that distribution platforms of Yahoo content in the region (e.g. Twitter, Facebook, Tumblr) are updated
      • Integrate editorial tools in the newsroom workflow including social media management, analytics and publishing products
      • Design product features for internal publishing tools used by Yahoo editors around the world in coordination with product engineers, write product documentation for these tools and deliver training to the editorial teams 

       

      Achievements:

       

      • Launched several media properties over the last five years and managed microsites for major news events such as elections and disasters  
      • Worked with product engineering teams to create internal content management systems (CMS), built to Yahoo’s needs and specifications, allowing for collaboration among Yahoo editors around the globe. Recently, I worked with the same team to integrate Tumblr, a company acquired by Yahoo, from a mass-market microblogging tool to a full-fledged multimedia editorial CMS.
      • Wrote instructional guides for all publishing tools and provided training for all editors to help them adopt these tools into their workflows.   

      Yahoo Philippines

      Producer and Global News Editor for the Philippines

      September 2009 - May 2011

      In my initial role at Yahoo as a producer for the Philippines, I was in charge of managing the daily programming of the homepage and other media properties.

       

      Responsibilities:

      • Wrote and produced news articles for Yahoo news, covering beats such as current events, politics and technology as well as entertainment and lifestyle.
      • Localised relevant content from other Yahoo markets such as the United States and United Kingdom and reproduced them for the Filipino audience.

      Achievements:

       

      • Managed the homepage and special events page for the 2010 Philippine national elections which won our team a Yahoo editorial award.
      • Conceptualized and launched OMG, Yahoo’s entertainment website in the Philippines, which became the foundation of OMG Awards, an annual people’s choice award for local celebrities that garnered millions of votes annually. 
         

      INQUIRER.net

      Production Specialist

      March 2008 - September 2009

      As production specialist for Inquirer.net, the online arm of Philippine Daily Inquirer, Philippine’s biggest daily newspaper, I was part of the pioneer group that built and launched the multimedia section of the news website. I have led a small team of reporters and  video editors producing current affairs, entertainment, lifestyle and sports videos.

      Bayview Technologies Inc.

      Public Relations Assistant

      March 2007 - March 2008

      As Public Relations Assistant for Bayview Technologies, an online gaming company, I was responsible for managing the company’s corporate and consumer product websites and all its advertising and marketing copies. I was also the project lead in all of the company’s press events and presence in key industry exhibits around the world.

    • EDUCATION

      Certificate: Data Visualization for Storytellers

      KDMC Berkeley University of California Berkeley, USA

      January 2015

      Graduate Diploma, Management

      Aalto Executive Education Academy Pte. Ltd, Singapore

      July 2012 to October 2014

      Bachelor of Arts in Mass Communication, Major in Digital Media

      St. Paul University Quezon City, Philippines

      June 2004 to March 2007

    • PROJECTS

      Yahoo Singapore General Election 2015 Live Coverage

      September 2015

      Full Coverage: In Memory of Lee Kuan Yew

      March 2015

      CheerFunder.com

      An online platform for charitable fundraising

    • GET IN TOUCH

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